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- SEM対策 (Search Engine Marketing)
- 最終ログイン : 2019-05-21
- 登録日 : 2016-05-24
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Webnetinfosystem Pvt Ltd
Adwords Manager
2016/03~ 2013/03
• Managing Paid Campaigns on Google Adwords – Search & Display, Bing and other Ad Networks.
• Managing Paid campaigns on Facebook, LinkedIn and other social media networks.
• Understanding client business and requirements.
• Formulating strategies and road map for successful delivery of PPC campaigns.
• Direct responsibility of campaign planning and implementation, budget management, performance review, optimization and analysis for all assigned SEM Accounts.
• Set up Goals, Funnels, ecommerce tracking in Google Analytics. Analyze campaign performance.
• Reporting: generating reports to analyze account performance and reporting the same to the clients on weekly and monthly basis.
• Developing recommendations based on Analytics to drive decision making across various spectrums of online marketing.
• Client Communication: Regular client communication through mail and phone calls to ensure client satisfaction and retention.
• Identifying new channels of traffic growth across mobile and desktop.
• Staying on top of current search engine news, trends and Pay Per Click practices.
• Working closely with SEO & Social Media teams to ensure knowledge sharing and co-optimization.