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nkke88
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- Last Login : 2020-10-19
- Member Since : 2020-10-19
Career
Description
Bose K.K. Japan, Tokyo, Japan
Director Sales & Marketing, Supply Chain, IT, Business Planning
2004/04~ 2015/03
Whole sales team management
• Communicate with executives at retail partners (Mainly Yodobashi camera and Bic Camera) , conducted quarterly review with them
• Manage 3 teams (Account, Storefront and Training), 3 direct reports, 30 members in total
• Lead weekly sales meeting to maximize run rate and to decide and to realize recovery plan
Product Marketing
• Plan and manage revenue of each product category, and optimize sales channel strategy considering external market trends and internal/global growth targets
• Responsible for launching 15+ new products a year with tailored launch marketing plans including press/consumer events.
Media Planning and PR
• Conduct annual media planning by product category and by media type (Paid/Owned/Earned) while managing $15 mil of investment budget
• Responsible for planning and execution of marketing activities including press events and consumer event (e.g. Rock in Japan Fes. 2014)
Digital Marketing
• Assess current digital capability and reorganize both on-line sales and marketing
• Implement omni-channel strategy by utilizing O2O program and content marketing
Business Development
• Expand new channels for consumer business and manage major infomercial accounts; Achieved $1.5 mil sales in one day through promotional programs; started catalog businesses for stereo music systems
Supply Chain Director • February 2009 – April 2011
• Implemented S&OP operating mechanisms to increase linkages between Sales and Operation activities, realized significant inventory reductions by putting mid-range sales forecasts in place and communicating inventory requirements to the global manufacturing teams in a timely manner, minimized sales opportunity losses by avoiding stock-outs
• Transitioned to 3PL Warehousing operations while reducing internal operation costs and increasing fulfillment service levels to customers
Business Planning Director • April 2008 – January 2009
• Program managed company-wide Re-branding projects which included terminating local product development following changes in global product offering consistency focus
• Launched and facilitated monthly All Employee Meetings to cascade down company visions and key business initiatives to the employees
Project Office and Information Systems Manager • 2006 – March 2008
• Upgraded own eCommerce website (bose.co.jp) by working closely with US HQ Information Systems Team
• Implemented CRM System to enhance customer database and maximize BtoC sales
• Designed mid-term IT Roadmap by assessing IT capability needs and gaps in current operation processes
SAP Implementation Project Leader • April 2004 – March 2006
• Responsible for SAP Implementation Project
• Managed all local IT systems and the Information Systems Department
Harman International KK
Senior Manager, Consumer Sales
2018/12~ 2020/05
• Expanded JBL brand sell through even though market trend was flat or shrinking
• Conducted distribution change by not decreasing sell through
• Won BCN Award (Speaker) 2019
Dell Japan Inc
Business Development Manager
2017/01~ 2018/11
• Implemented Retail Service Card for CE 3 Retailers
• Developed card activation system with US colleagues and launched in August 2017
• Developed new internal operating process, including activation, sales order and billing and then trained each business operation for internal operators
• Conducted training for retailer’s 150 sales staff in total at their storefronts