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Kelvinonyeka
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- 広告・PR
英語 (ビジネスレベル)
その他 (日常会話レベル)
- 最終ログイン : 2018-01-16
- 登録日 : 2018-01-16
自己紹介
I am a Marketing Communications Consultant with diverse skills and experiences in Communications Strategy, Advertising, Sales/Marketing Strategy, Brand Management, Market Research, Project Management and Public Relations. I currently work as a Strategic Planner in a creative agency; I have worked on brands across various sectors including Banking, FMCG, Mobile Phones, Oil & Gas, Telecoms, Alcoholic and Non-alcoholic Beverages, Insurance, Government, NGO, etc.
As a Strategic Planner, it’s my core responsibility to bring consumers’ perspectives into communication strategy, hence giving the creative the communications road map, and also helping my clients to win in the marketplace. For me, there is no fulfillment than living in the world of the consumers, knowing why they do what they do, their aspirations, their fears, wants and needs, and the compulsions that often drive them to be who they are.